Privacy Policy
Last updated: 30 September 2025
Thank you for being part of our community at Ingager AB (“Ingager”, “we”, “us” or “our”). We are committed to protecting your personal data and your right to privacy. If you have any questions about this policy or our processing of personal data, please contact our Data Protection Officer at charlotte.strinnholm@ingager.com.
This policy explains how we collect, use and protect personal data when you:
Visit our websites: https://ingager.com and https://ingagersports.com
Engage with us in other contexts, including sales, marketing, or events
1) What personal data do we collect?
Data you provide to us
We collect personal data you voluntarily provide, for example when you contact us, complete a form, download material, or express interest in our services. This may include:
Name
Email address
Phone number
Company/role/title
Any other information you choose to provide (e.g., comments in free-text fields, specific requests, or dietary preferences for events)
Data collected automatically
When you visit our websites we automatically collect certain technical data, such as:
IP address
Browser type and version
Device type and operating system
Language preferences
Usage data (pages visited, time and date, referring URLs)
We also use cookies and similar technologies to enhance your experience, analyse traffic, and tailor marketing. See our Cookie Policy for details and choices.
Children
Our services are not directed to children under 18, and we do not knowingly collect personal data from children. If we learn that we have collected data about a child, we will delete it.
2) How do we use your personal data and on what legal bases?
We process personal data for the following purposes and legal bases under the GDPR:
To deliver services and fulfil requests (performance of a contract or steps prior to entering into a contract).
Customer support and communications (legitimate interests to respond and assist, as it is essential for us to provide effective service and maintain good customer relations, which ultimately benefits both parties).
Marketing communications such as newsletters and event invitations (consent or legitimate interests, with the right to opt out at any time).
Analytics and service improvement (legitimate interests to understand and improve our sites, products and marketing allowing us to enhance user experience and tailor our offerings to better meet customer needs).
Security, fraud prevention, and compliance with law (legal obligation and legitimate interests).
Enforcing our terms and protecting our rights (legitimate interests).
The provision of certain personal data, such as your contact details, is a contractual requirement or a requirement necessary to enter into a contract with us (e.g., to receive our services or downloads). Failure to provide such required data may prevent us from being able to fulfill your requests or provide the intended services
We do not use automated decision-making or profiling that produces legal effects concerning you or similarly significantly affects you
Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of processing before withdrawal.
3) When do we share your personal data?
We share personal data only when necessary:
Service providers/processors (e.g., IT hosting, CRM, analytics, marketing platforms) under data processing agreements.
Public authorities when required by law or valid legal process.
Corporate transactions (e.g., merger, acquisition, reorganisation), where data may be transferred in accordance with applicable law.
We do not sell your personal data.
4) Cookies and tracking technologies
We use cookies, pixels and similar technologies to:
Measure and analyse traffic and performance
Improve site functionality
Personalise content and marketing
You can manage preferences via your browser settings or our cookie banner. For details, see our Cookie Policy.
5) International transfers
If we transfer personal data outside the EU/EEA/UK, we ensure appropriate safeguards such as Standard Contractual Clauses and, where necessary, supplementary measures, in line with GDPR requirements.
6) How long do we keep your personal data?
We retain personal data only for as long as necessary for the purposes described above or as required by law. Personal data used for marketing communications is retained until you withdraw your consent or opt out, or for a reasonable period thereafter to manage your preferences and ensure we respect your choices. Certain finance-related records may be kept for up to 7 years to comply with statutory accounting obligations. When data is no longer needed, we delete or anonymise it securely.
7) How do we protect your personal data?
We implement appropriate technical and organisational measures to protect personal data. Nevertheless, no electronic transmission or storage is completely secure. Transmission of data to and from our websites is at your own risk; please use a secure environment.
8) Your rights under the GDPR
You have the right to:
Access your personal data
Rectify inaccurate or incomplete data
Erase your data (where applicable)
Restrict processing (where applicable)
Object to processing, including direct marketing
Data portability (receive your data or have it transmitted to another controller where technically feasible)
To exercise your rights, contact our DPO at charlotte.strinnholm@ingager.com.
You also have the right to lodge a complaint with the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten, IMY). You can find their contact information and more details on their website: https://www.imy.se.
If we rely on your consent, you may withdraw it at any time. For marketing emails, you can use the unsubscribe link provided in each message.
9) Updates to this policy
We may update this policy from time to time. The latest version will always be available on our websites and is effective upon publication. Material changes may be communicated via prominent notice or direct contact.
10) Contact us
Ingager AB
Karlavägen 96
112 56 Stockholm
Sweden
charlotte.strinnholm@ingager.com